Head of Marketing (Fintech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Head of Marketing (Fintech): Leading and scaling the marketing organization to drive sustainable ARR growth with an accent on demand generation, product marketing, and full-funnel performance. Focus on optimizing the marketing tech stack, implementing AI-driven automation, and aligning channel strategy with the ICP to maximize revenue impact.
Location: Hybrid: Must be based in New York, NY, USA (Office 4 days/week)
Salary: $215,000 - $290,000 + bonus + equity
Company
provides an ecosystem of fintech and software solutions designed to help doctors better manage their healthcare practices.
What you will do
- Lead and manage the marketing team across demand generation, product marketing, content, and events.
- Own marketing's contribution to ARR growth and pipeline quality, ensuring alignment with Sales via strong SLAs.
- Define the ICP and execute full-funnel marketing campaigns with measurable revenue outcomes.
- Optimize the marketing tech stack, utilizing AI tools and automation platforms like Replit and Clay to scale workflows.
- Lead end-to-end product launches, covering positioning, messaging, and cross-functional execution.
- Manage marketing budgeting, quarterly planning, and resource allocation tied to revenue goals.
Requirements
- 6–8+ years of marketing experience within VC-backed technology companies.
- Significant managerial experience leading and developing marketing teams.
- Strong growth marketing background with technical fluency and deep understanding of funnel mechanics.
- Hands-on experience with modern marketing infrastructure, attribution, and AI-driven automation.
- Must be based in New York, NY to adhere to the hybrid work policy.
Culture & Benefits
- Equity ownership in the company.
- Competitive salary and bonus structure.
- Comprehensive health, vision, and dental insurance.
- Generous employer 401K match.
- Hybrid work policy with one designated work-from-home day (Wednesday).
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