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Digital Marketeer – Email Specialist (Marketing Automation)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Digital Marketeer – Email Specialist (Marketing Automation): Planning, building, testing, deploying, and reporting on email campaigns across HubSpot, Salesforce Marketing Cloud, Mailchimp, or similar platforms with an accent on customer journeys, segmentation, personalisation, and client delivery. Focus on optimising campaign performance, coordinating marketing automation and CRM initiatives, and managing multiple projects from planning through completion.
hirify.globaln">Locatn: Campus Gent, Belgium; hybrid working
hirify.globaln">Company
is a blended digital agency where experts in strategy, technology, data, content, creatn, and marketing build brand and customer experiences for a diverse portfol of clients.
What you will do
- Plan, build, test, deploy, and report on email campaigns using HubSpot, Salesforce Marketing Cloud, Mailchimp, or similar platforms.
- Translate client objectives into email strategies covering customer journeys, segmentatn, personalisatn, A/B testing, and performance reporting.
- Monitor campaign results, identify optimisatn opportunities, and turn data into actnable insights.
- Support broader marketing automatn and CRM initiatives for clients.
- Act as a client point of contact when no dedicated account manager is assigned, managing expectatns and communicatn.
- Manage project planning, timelines, budgets, reporting, administratn, and coordinatn with strategists, developers, and designers.
Requirements
- 2–3 years of experience in digital marketing, with a clear affinity for email marketing.
- Hands-on experience with HubSpot, Salesforce Marketing Cloud, Mailchimp, ActiveCampaign, or a similar email marketing platform.
- Knowledge of customer journeys, segmentatn, dynamic content, and personalisatn.
- Structured, efficient, autonomous, and results-driven approach with strong ownership.
- Comfort with client-facing communicatn, project planning, and administrative follow-up.
- Fluent written and spoken Dutch and English required.
Nice to have
- Experience with marketing automatn platforms or CRM systems such as HubSpot, Salesforce, or Microsoft Dynamics.
- Knowledge of customer lifecycle marketing, lead nurturing, or data-driven campaign strategies.
- Basic HTML/CSS knowledge for email templating.
- Agency experience.
- French language skills.
Culture & Benefits
- Hybrid work with the team deciding when and where to work.
- 32 vacatn days based on a 40-hour work week, including 20 vacatn days and 12 compensatory days.
- Hospitalisatn insurance through AXA.
- Mobility optns and an end-of-year bonus after six months.
- €3,000 annual personal training budget for courses, events, or professnal development.
- Healthy snacks, lunch optns, and campus social events.
Hiring process
- Virtual introductn after an initial review.
- Conversatn with the future team lead about skills, experience, and opportunities.
- Meeting with potential colleagues and a campus tour; an assessment or business case may be included for some roles.
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