Senior Growth Marketeer (B2B)

TL;DR

Senior Growth Marketeer (B2B): Developing and optimizing regional, data-driven marketing campaigns to drive funnel growth and lead generation with an accent on ABM and demand generation. Focus on designing personalized campaigns for priority accounts, analyzing buyer intent, and improving ROI through continuous testing.

Location: Must be based in Belgium, Netherlands, France, Italy, or Spain. Hybrid and remote work options are available.

Company

A global leader in providing next-generation connectivity solutions and automation.

What you will do

• Develop and execute funnel growth strategies to increase awareness, engagement, and conversion across priority accounts.
• Design personalized Account-Based Marketing (ABM) campaigns aligned with sales strategies.
• Create regional-specific content and assets tailored to the buyer journey and industry best practices.
• Collaborate with cross-functional and cross-regional teams to ensure consistent branding and messaging.
• Analyze audience behavior and funnel performance to optimize ROI and act on buyer intent.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in B2B marketing, focusing on growth and demand generation.
• Proven expertise in Account-Based Marketing (ABM).
• Proficiency with Salesforce, Account Engagement (Pardot), and ABM platforms.
• Strong analytical and communication skills for managing multiple priorities.

Culture & Benefits

• Hybrid and remote work practices where feasible with flexible working hours.
• Employee stock purchase plan and parental leave benefits.
• Paid leave for community volunteer work.
• Frequent training opportunities and professional talent management.
• Commitment to diversity, equity, inclusion, and sustainability.