Sr. Growth Marketing Manager, Website & Conversion Optimization (Proptech)

TL;DR

Sr. Growth Marketing Manager (Proptech): Managing the end-to-end strategy and conversion optimization of hirify.global.com to turn visitors into revenue-generating customers with an accent on CRO, UI/UX, and data-driven experimentation. Focus on building a website experimentation program, optimizing the visit-to-signup funnel, and evolving the site into an AI-driven multi-product platform.

Location: Hybrid in Seattle, WA (Three in-office collaboration days weekly). Paid relocation available.

Salary: $150,000–$175,000 base.

Company

hirify.global is a rental infrastructure platform streamlining the journey for users, agents, and landlords through applications, screening, and lease management.

What you will do

• Own hirify.global.com end-to-end, including site strategy, information architecture, and the roadmap for product and pricing pages.
• Build and execute the CRO program, managing A/B and multivariate tests from hypothesis to rollout and analysis.
• Optimize the visit-to-signup funnel by identifying drop-offs and shipping fixes to improve conversion rates.
• Collaborate with Growth Marketing to align the website with paid acquisition, SEO, and lifecycle strategies.
• Manage the web design and development team (vendor or in-house) and prioritize the website roadmap.
• Drive measurable improvements in overall revenue by connecting site optimizations to business outcomes.

Requirements

• 5+ years of experience in web strategy, CRO, or digital marketing with ownership of a high-traffic marketing website.
• Strong knowledge of conversion fundamentals, funnel design, and SEO/AEO basics.
• Proven ability to write high-converting copy and identify UI/UX friction points.
• Proficiency in self-serving analytics using GA4, Amplitude, Mixpanel, Looker, or Tableau.
• Must be based in or able to relocate to Seattle, WA for a hybrid work arrangement.
• Hands-on experience utilizing AI tools for growth workflows, personalization, and experiments.

Culture & Benefits

• Competitive base salary and equity ownership.
• Comprehensive health, dental, and vision insurance with HSA/FSA options from day one.
• Flexible vacation policy, 11 holidays, and 3 recharge days per year.
• Company-sponsored Orca card for public transit in Seattle.
• Family support including parental leave and fertility benefits.
• Retirement planning via SIMPLE IRA with company match.