Senior Product Marketing Manager - GTM (AI)

TL;DR

Senior Product Marketing Manager - GTM (AI): Driving the end-to-end go-to-market strategy for AI-powered features and growth tools on a fast-growing SaaS platform with an accent on positioning, messaging, and commercial strategy. Focus on translating customer insights into high-impact narratives and influencing the product roadmap to drive adoption and revenue.

Location: Must be based in the United States

Company

A fast-growing vertical SaaS platform focused on AI-powered products and marketing tools.

What you will do

• Own end-to-end GTM strategy for AI-powered features and growth tools to drive adoption and revenue impact.
• Translate customer insights and market trends into clear positioning and product narrative frameworks.
• Partner with Product and Engineering teams to influence roadmap decisions and feature prioritization.
• Lead launch execution in collaboration with creative and lifecycle marketing teams.
• Enable Sales, Customer Success, and Support teams with compelling narratives and playbooks.
• Analyze post-launch performance and feedback to refine positioning and future GTM strategies.

Requirements

• 5+ years of product marketing experience in B2B SaaS, focusing on GTM strategy and product launches.
• Proven experience bringing AI-powered or data-driven products to market.
• Strong ability to develop product positioning that connects technical capabilities to customer outcomes.
• Experience working cross-functionally in fast-paced environments.
• Must be based in the United States.

Nice to have

• Experience in vertical SaaS, SMB/service industries, or marketing automation tools.

Culture & Benefits

• Competitive base salary with performance-based variable compensation and equity opportunities.
• Comprehensive healthcare coverage (medical, dental, and vision).
• 401(k) retirement plan with employer match.
• Remote-first work model across the US with a monthly work-from-home stipend.
• Flexible vacation policy and paid time off.
• Learning & development support and wellbeing resources.