CRM Manager

TL;DR

CRM Manager (Retention/Lifecycle): Own end-to-end retention strategy across the customer lifecycle for hirify.global’s US App and hirify.global.com with an accent on building and optimizing email, push, in-app, and SMS journeys. Focus on micro-segmentation, real-time triggered messaging tied to live market events, and running fast data-driven experiments to improve conversion, engagement, reactivation, and LTV.

Location: New York (On-site)

Company

hirify.global is a peer-to-peer prediction market platform aggregating collective expectations into transparent market-based probabilities.

What you will do

• Own end-to-end retention strategy across the customer lifecycle for hirify.global’s US App and hirify.global.com.
• Build and optimize email, push, in-app, and SMS campaigns to drive conversion across company initiatives.
• Design programs for engagement, cross-sell, churn mitigation, and reactivation.
• Develop micro-segmentation strategies and prove impact using measurable results.
• Own real-time triggered messaging tied to live market events and breaking news.
• Partner with Product and Data on feature adoption, notification strategy, cohort analysis, predictive segmentation, and experimentation.

Requirements

• 3–6+ years of experience in retention, lifecycle, or growth marketing.
• Hands-on experience with CRM platforms to build customer journeys.
• Experience owning retention across web and mobile.
• Strong analytical skills with cohorts, funnels, and experimentation.
• Deep understanding of segmentation, personalization, and orchestration strategy.
• Comfort working non-traditional hours around live events and breaking news (evenings and weekends).

Nice to have

• Experience with trading, OSBs, crypto, or real-time marketplaces.

Culture & Benefits

• Competitive salary & equity.
• Unlimited PTO.
• Full Health, Vision, & Dental coverage.
• 401k match.
• Hardware setup: new MacBook Pro, big display, and accessories.