Strategy Consulting Director (Loyalty)

TL;DR

Strategy Consulting Director (Loyalty): Leading complex customer and business strategy engagements with an accent on loyalty program design, CRM transformation, and personalization at scale. Focus on driving business development, mentoring multi-disciplinary teams, and acting as a trusted advisor to C-suite executives to deliver transformational growth.

Location: London, United Kingdom (Hybrid role with significant domestic and international travel requirements).

Company

hirify.global is a world-leading Centre of Excellence within the WPP network, specializing in hyper-personalization, marketing automation, and CRM transformation for global brands.

What you will do

• Serve as the primary strategic client lead for key accounts, owning executive relationships and providing thought leadership on loyalty, CX, and CRM.
• Drive business development efforts by identifying new opportunities, leading proposals, and securing account growth.
• Lead the design and delivery of large-scale strategy engagements, ensuring successful outcomes and adherence to project budgets and timelines.
• Provide senior strategic oversight and quality assurance for all deliverables, ensuring insights are actionable and presentations are executive-ready.
• Mentor and manage multi-disciplinary delivery teams, fostering a culture of excellence and overseeing professional development.
• Contribute to firm-wide intellectual capital by developing proprietary methodologies and representing the firm at industry events.

Requirements

• 8+ years of progressive strategy or management consulting experience from a top-tier firm or Big 4 environment.
• Deep expertise as a Subject Matter Expert in Loyalty strategy, including program design and technology integration.
• Extensive experience leading large-scale CX and CRM transformation initiatives using platforms like Salesforce, Adobe Experience Cloud, or Braze.
• Proven track record of leading complex engagements and building trusted advisor relationships with C-suite executives.
• Strong business development acumen with a history of scoping projects and driving revenue growth.
• Willingness and flexibility to undertake significant domestic and international travel as required by client demands.

Culture & Benefits

• Part of a global network with 30,000+ employees across 60+ markets.
• Commitment to a culture of respect, belonging, and equal opportunity.
• Opportunity to work with some of the world's most admired brands on high-impact transformation journeys.
• Collaborative environment working alongside technology specialists, data scientists, and creative minds.