Director Of Marketing (SaaS)

TL;DR

Director of Marketing (SaaS): Leading all marketing activities and strategy to drive brand awareness and sales growth for a no-code platform with an accent on demand generation, content strategy, and full-funnel performance marketing. Focus on building compelling narratives, optimizing conversion funnels, and positioning the product as a leader in AI-powered development.

Location: Hybrid in San Francisco, or remote within a 2-hour time zone difference from San Francisco, New York, or Dublin.

Salary: $150,000–$250,000 per year (based on location and qualifications).

Company

hirify.global is a leading no-code platform incubated at Google Research and MIT, empowering users to build native mobile applications without writing code.

What you will do

• Develop and execute comprehensive marketing strategies across paid, organic, and lifecycle channels.
• Own the marketing roadmap, budget, and performance tracking to drive user acquisition and trial starts.
• Lead content marketing efforts including SEO, video, and thought leadership to build brand authority.
• Collaborate with Product and Customer Success teams to communicate feature value to diverse user segments.
• Analyze market trends and campaign performance to optimize conversion funnels and ROI.
• Report directly to the CEO and provide high-level leadership to the marketing function.

Requirements

• 10+ years of marketing experience with at least 2 years in a leadership or team lead role.
• Proven expertise in SaaS or developer tools marketing.
• Strong understanding of data-driven marketing metrics including SEO, CAC, CVR, and LTV.
• Exceptional storytelling and communication skills with the ability to create conversion-driven copy.
• Proficiency in marketing tools such as HubSpot, Google Ads, and Meta.
• Must be located within a 2-hour time zone difference from San Francisco, New York, or Dublin.

Nice to have

• Experience with no-code or low-code development platforms.
• Prior experience in a startup environment.
• Familiarity with Webflow and Brevo.

Culture & Benefits

• Competitive pay, equity, and comprehensive benefits package.
• Unlimited PTO policy regardless of location.
• Dedicated wellness and training budget for professional development.
• Supportive, diverse, and inclusive team culture focused on transparency and entrepreneurship.
• Flexible work environment prioritizing async collaboration.