Director Of Growth Marketing (SaaS)

TL;DR

Director of Growth Marketing (SaaS): Driving demand generation strategy and marketing operations for a patient engagement platform with an accent on pipeline growth, ABM, and event management. Focus on building scalable marketing infrastructure, refining attribution models, and leveraging AI to optimize lead generation and sales alignment.

Location: Must be based in New York, New York, United States

Salary: $160,000 - $200,000 + equity

Company

hirify.global is a software company building the future of patient engagement for life sciences and biopharma companies to support patients through their chronic disease journey.

What you will do

• Own the end-to-end demand generation strategy across paid, organic, email, and event channels.
• Manage the events program, including industry conferences and the annual Patient Innovators Summit.
• Develop and execute account-based marketing (ABM) programs to accelerate pipeline in priority accounts.
• Refine marketing operations, including attribution modeling, lead scoring, and sales handoff frameworks.
• Foster a culture of experimentation and integrate AI tools to enhance marketing efficiency.
• Lead and develop a high-performing marketing team.

Requirements

• 8+ years of experience in B2B SaaS growth or demand generation marketing.
• Proven track record of building and scaling demand gen programs that deliver measurable pipeline.
• Deep expertise in marketing operations, attribution modeling, and data analysis.
• Extensive experience with ABM strategies, including account tiering and multi-channel orchestration.
• Experience owning or co-owning an events program.
• Strong communication skills with the ability to present strategy to senior leadership.

Culture & Benefits

• 100% paid employee health benefit options (medical, dental, and vision).
• 401(k) with employer-funded match.
• Unlimited vacation policy.
• Paid parental leave and wellness stipend.
• Commuter benefits and catered Friday lunches.