Product Marketing Manager (B2B SaaS)

TL;DR

Product Marketing Manager (B2B SaaS): Bridging the gap between product development and marketing teams to drive successful product launches and consistent messaging with an accent on GTM strategy and sales enablement. Focus on building a shared language for product lines, automating workflows with AI, and translating technical insights into compelling buyer-centric stories.

Location: Must be based in Canada (Remote)

Salary: $95,000–$120,000 CAD

Company

A Montreal-based tech company building simple, impactful HR and IT management products for over 15,000 companies worldwide.

What you will do

• Define and execute a repeatable launch process across product, marketing, sales, and support teams.
• Own positioning, messaging, and competitive documentation for product lines.
• Ensure internal readiness by briefing sales and support teams on new features and changes.
• Provide quality control on high-value content to prevent messaging drift.
• Standardize launch request processes and intake workflows.
• Integrate AI-native tools to automate repeatable tasks and accelerate complex messaging workflows.

Requirements

• 4+ years of experience in a similar B2B SaaS role.
• Proven track record of owning GTM or product launches.
• Strong ability to translate technical details into buyer-focused narratives.
• Experience working in an AI-native environment.
• Must be based in Canada.
• Experience with IT professionals or the Microsoft 365 ecosystem is a strong asset.

Culture & Benefits

• Collaborative environment focused on experimentation and rapid learning.
• Supportive team culture that values ownership and proactive thinking.
• Tech-forward workplace leveraging AI to enhance productivity.
• Inclusive work environment dedicated to employee well-being.

Hiring process

• Phone screen.
• Virtual interview via Microsoft Teams.
• Work sample assessment.
• Job offer.