обновлено 6 дней назад
Platform PMM
170 990 - 231 200$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Platform PMM (SaaS/Product Marketing): Owning Jane's platform positioning, messaging architecture, and claims strategy across marketing, product, web, trials, and frontline conversations with an accent on customer-backed messaging, product-led growth, and SaaS pricing. Focus on translating the product roadmap into positioning, optimizing funnel and website experiences, and building enablement frameworks for customer-facing teams.
Location: United States; remote
Salary: $170,990–$231,200 USD annual salary; most new hires join at an accomplished-stage salary of $191,000 USD.
Company
is a founder-led, high-growth SaaS company building practice management products and tools used by clinics, healthcare businesses, and practitioners across North America and beyond.
What you will do
- Own 's core platform positioning, messaging architecture, value proposition, communication pillars, claims strategy, metrics, and proof points.
- Contribute platform value framing, competitive intelligence, funnel performance data, and research to pricing and packaging decisions.
- Partner with Product leadership to translate the roadmap and upcoming features into positioning and integrated campaigns.
- Shape audience targeting, messaging, trial experiences, funnel motion, website information architecture, and conversion-focused improvements.
- Build talk tracks, competitive responses, messaging frameworks, and enablement materials for support and customer success teams.
- Use funnel and campaign data to guide decisions while writing and shaping copy across key customer touchpoints.
Requirements
- 7+ years of experience in Product Marketing or a closely related role, including platform- or brand-level work.
- Demonstrated ability to build customer-backed positioning and messaging frameworks.
- Experience partnering on product-led growth, funnel strategy, trial optimization, and self-serve acquisition.
- Experience translating product strategy and roadmap inputs into pre-launch positioning.
- Experience with SaaS pricing and packaging, competitive analysis, willingness-to-pay research, and packaging trade-offs.
- Strong website marketing, analytical, writing, cross-functional collaboration, enablement, and playbook-building skills.
Nice to have
- Experience in healthcare SaaS or another highly regulated vertical.
Culture & Benefits
- Remote-first team working across Canada, the US, and the UK.
- Inclusive environment committed to diversity and equal opportunity.
- Benefits package available for US and Canadian employees.
- Regular career development and compensation conversations tied to growth and contribution.
- Fast-moving environment focused on adaptability, learning agility, open communication, and solving customer problems.
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