Director, Marketing for Digital Procurement Network & Supply Chain (Supply Chain)

TL;DR

Director, Marketing (Supply Chain): Designing and executing cross-channel marketing strategies to drive revenue and customer acquisition for the Digital Procurement Network and Supply Chain divisions with an accent on GTM execution and B2B marketplace growth. Focus on optimizing customer acquisition costs, building brand narratives, and scaling revenue outcomes through integrated campaigns.

Location: Remotely based (No work sponsorship provided)

Company

hirify.global is a technology-driven company revolutionizing the foodservice industry by streamlining the supply chain and automating procurement for operators, distributors, and manufacturers.

What you will do

• Develop and own integrated go-to-market strategies for the Digital Procurement Network and Supply Chain divisions.
• Define annual marketing-attributed revenue targets and KPIs in partnership with Division Presidents.
• Lead customer acquisition strategies across operator, distributor, and manufacturer segments.
• Collaborate with centers of excellence in Paid Media, Content, Events, and Marketing Ops to execute campaigns.
• Build and refine brand positioning and market narratives to highlight competitive advantages.
• Establish analytics rigor to track performance, ROI, and expansion revenue.

Requirements

• 10+ years of B2B marketing leadership experience with revenue accountability.
• Proven track record of driving customer acquisition and revenue through integrated strategies.
• Experience building GTM strategies for B2B marketplaces or multi-sided platforms.
• Strong analytical mindset with the ability to manage budgets and optimize channel ROI.
• Excellent stakeholder management and communication skills for C-suite interaction.
• Must be authorized to work without sponsorship.

Nice to have

• Experience in foodservice, hospitality, or procurement industries.
• Experience with M&A and go-to-market integration.
• Experience building manufacturer co-marketing or incentive programs.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance from day one.
• 401(k) plan with company match.
• Flexible PTO policy with no accrual requirement.
• Investment in training and professional development.