Institutional Content Marketing Manager (Fintech)

TL;DR

Institutional Content Marketing Manager (Fintech): Developing and executing content strategies for the institutional segment to drive sales and brand awareness with an accent on thought leadership and data-driven campaigns. Focus on creating tailored multi-platform content, managing social media calendars, and ensuring brand consistency in client presentations.

Location: Hybrid (Toronto until late 2026, then Mississauga). Current work authorization for Canada is required.

Salary: $94,000 – $105,000

Company

hirify.global helps Canadian investors build better financial futures through a range of trusted investment portfolios and services.

What you will do

• Lead integrated marketing campaigns across all channels to promote institutional products and services.
• Source and create compelling thought leadership content focused on promoting investment capabilities.
• Analyze content performance and market trends to provide data-driven recommendations for engagement.
• Ensure consistent branding and layout for prospect and client presentation decks.
• Manage the social media content calendar and grow the institutional presence to generate new leads.

Requirements

• Current work authorization for Canada is required.
• 3+ years of experience in a marketing or communications function.
• University degree in Marketing, Communications, Journalism, English, History, or a related discipline.
• Strong knowledge of the financial services industry and the Canadian Institutional Market.
• Expertise in PowerPoint design and layout.

Nice to have

• Experience working within the asset management industry or similar financial services organization.

Culture & Benefits

• Flexible working arrangements including remote, hybrid, and in-office options.
• Competitive total compensation with company contributions to a group RRSP (no employee matching required).
• Comprehensive health benefits from day one, including up to $6,000 annually for mental health services.
• Parental leave top-up to 100% of salary for 25 weeks.
• Up to $650 allowance for home office equipment.
• Extensive professional development with access to over 11,000 training courses and tuition reimbursement.