Marketing Operations Analyst

TL;DR

Marketing Operations Analyst (MarTech): Managing and optimizing marketing automation workflows and lead data pipelines with an accent on AI-driven automation and data hygiene. Focus on enhancing Marketo processes, integrating Salesforce, and designing system health dashboards to scale marketing infrastructure.

Location: Hybrid (Warsaw, Poland), requiring regular weekly office attendance

Salary: 95,200 - 138,710 PLN

Company

hirify.global provides cloud-first networking and security solutions that protect a significant portion of the Fortune 500.

What you will do

• Own end-to-end AI-driven lead import automation and data validation to ensure accuracy and SLA adherence.
• Optimize Marketo processes, including lead lifecycle management, scoring models, and Salesforce integrations.
• Troubleshoot and resolve data-related sync discrepancies, system errors, and integration failures.
• Execute Marketo platform administration, including audits, configurations, and enhancements.
• Design and maintain dashboards to monitor data quality, integration reliability, and platform performance.
• Implement operational processes ensuring data cleanliness and compliance with GDPR and CAN-SPAM.

Requirements

• 2–4 years of hands-on experience with Marketo, Salesforce.com, and Excel.
• Advanced proficiency in Microsoft Excel (pivot tables, lookups, and complex formulas).
• Experience using AI productivity tools such as ChatGPT, Microsoft Copilot, or Glean.
• Bachelor's degree in Marketing, Business Analytics, Computer Science, or a related field.
• Must be based in Poland and able to work in a hybrid model (Warsaw office).

Culture & Benefits

• Comprehensive health coverage, generous PTO, and flexible work options.
• Access to learning opportunities, career-mobility programs, and leadership workshops.
• Sixteen paid volunteer hours per year and a "No Jerks" collaboration policy.
• Modern offices equipped with EV charging, healthy snacks, and regular culture celebrations.
• Charitable Giving Program with company matching.