Marketing Communications Program Manager (Healthcare)
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Описание вакансии
TL;DR
Marketing Communications Program Manager (Healthcare): Overseeing social media strategy and content marketing initiatives to drive brand visibility and engagement with an accent on LinkedIn strategy and executive thought leadership. Focus on data-driven content planning, performance reporting, and leveraging AI to optimize communication processes within the healthcare revenue cycle space.
Location: Remote (USA); candidates must be willing and able to travel to and work onsite at client, temporary, or corporate office locations as business needs require.
Salary: $92,400–$138,600/yr
Company
is a leading provider of technology-enabled revenue cycle management solutions for health systems and hospitals.
What you will do
- Execute social media strategy across priority channels with a primary focus on LinkedIn.
- Manage the editorial calendar and deliver a mix of news, thought leadership, and campaign content.
- Partner with internal leaders and client spokespeople to strengthen executive visibility.
- Track performance using defined KPIs and build dashboards to report on awareness and engagement.
- Write and refine social copy and create quick-turn assets using design tools like Canva.
- Support community engagement through comment monitoring and real-time interaction.
Requirements
- Must be based in the United States and willing to travel for business needs.
- 5–7 years of relevant experience in marketing communications, content marketing, or social media.
- Proven ability to develop and execute content strategies across owned and earned channels.
- Strong knowledge of LinkedIn best practices and platform policies.
- Exceptional writing and editing skills with a strong eye for timely storylines.
- Openness to innovation including AI to improve processes and alleviate friction.
- Bachelors Degree or equivalent experience.
- CRCR or other approved certification required.
Nice to have
- Familiarity with social media management, monitoring, or content platforms like Sprout Social.
Culture & Benefits
- Comprehensive benefits package including healthcare, retirement, and well-being programs.
- Professional development support including paid certifications and tuition reimbursement.
- Quarterly and annual incentive programs for high performance.
- Work-life flexibility and a culture rooted in collaboration and innovation.
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