Data Scientist II - Marketing Automation Performance Analytics (AI)

TL;DR

Data Scientist II (AI/Marketing Analytics): Building and maintaining an AI and automation layer for organic search performance intelligence (SEO/AEO) with an accent on agent-assisted workflows and proactive anomaly detection. Focus on designing automated analytical frameworks, integrating GenAI tools like Claude and GPT, and reducing manual effort in performance diagnosis.

Location: Seattle, WA (Hybrid/Flexible work model)

Salary: $112,000 - $156,500

Company

Global travel platform powering brands like Expedia, Hotels.com, and Vrbo to make travel smoother and more memorable.

What you will do

• Design and maintain an automation and AI layer for recurring performance workflows and anomaly detection.
• Develop agent-assisted analytical workflows to accelerate root-cause diagnosis and insight generation.
• Translate complex business questions into reusable, automated frameworks through collaboration with performance analysts.
• Create actionable automated commentary, visualizations, and structured insights.
• Perform rapid data exploration and segmentation analysis to support performance deep dives.
• Iterate on prompts, agent logic, and analytical outputs based on stakeholder feedback and algorithm updates.

Requirements

• 2+ years of experience in a highly analytical role (marketing analytics, data science, or product analytics).
• Bachelor's or Master's degree in Computer Science, Data Science, Mathematics, Statistics, Economics, or equivalent.
• Strong proficiency in SQL and Python for building automated pipelines.
• Experience with marketing analytics platforms such as Google Analytics, Adobe Analytics, or Tableau.
• Must be based in or able to work from the Seattle, WA area.

Nice to have

• Proficiency in building GenAI workflows, specifically with prompt engineering, RAG, embeddings, or multi-modal AI.
• Knowledge of organic search (SEO) or agentic search (AEO) performance drivers and ranking systems.
• Experience contributing to internal data pipelines or analytics platforms at scale.
• Background in growth marketing, performance marketing, or e-commerce analytics.
• Knowledge of advanced statistical or ML techniques for marketing optimization.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance.
• Generous paid time off and parental leave.
• Unique travel perks, including wellness & travel reimbursement and travel discounts.
• Flexible work model combined with modern office spaces.
• Access to career development resources and an inclusive, diverse community.