Vice President, Digital Marketing (Film)

TL;DR

Vice President, Digital Marketing (Film): Leading the strategy and execution of digital campaigns for theatrical releases with an accent on creative strategy, platform innovation, and influencer partnerships. Focus on driving high-impact awareness, managing complex agency relationships, and collaborating with filmmakers to deliver distinctive digital storytelling.

Location: Must be based in Universal City, California (Hybrid: 4 days per week in-office)

Salary: $190,000 - $260,000 yearly

Company

hirify.global is a global leader in media and entertainment, encompassing a premier motion picture company, television networks, and world-renowned theme parks.

What you will do

• Own the end-to-end digital marketing strategy for the theatrical slate from production through post-release.
• Shape platform strategy, creative approach, and campaign architecture in partnership with cross-functional teams.
• Act as the primary digital liaison to filmmakers, talent, and external partners.
• Oversee all digital tactics including activations, asset development, influencer events, and strategic partnerships.
• Lead, mentor, and inspire a high-performing digital marketing team to foster creative excellence.
• Champion innovation and experimentation across emerging platforms and technologies.

Requirements

• 10+ years of experience in marketing specifically within TV and Theatrical motion pictures.
• Extensive experience managing both in-house teams and external vendors.
• Proven track record of driving innovative, high-impact digital campaigns.
• Strong presentation skills and executive presence for communicating with senior leadership.
• Deep understanding of the media landscape and competitive set.
• Must be able to work from the office in Universal City, CA at least four days per week.

Culture & Benefits

• Comprehensive company-sponsored benefits including medical, dental, and vision insurance.
• 401(k) retirement plan with company contributions.
• Paid leave and tuition reimbursement programs.
• Inclusive culture focused on community impact and diverse storytelling.
• Access to a variety of employee discounts and perks.