Principal Strategist (Social Commerce)

TL;DR

Principal Strategist (Social Commerce): Driving innovation and growth across social commerce platforms with an accent on TikTok Shop strategy and cross-functional solution development. Focus on bridging technical audits with executive-level storytelling to drive client acquisition and service adoption.

Location: Must be based in the USA (Remote)

Company

hirify.global is a large independent full-funnel marketing agency managing billions in digital media, focused on growth and accountability through proprietary technology and expert-led solutions.

What you will do

• Advocate for innovation by implementing emerging best practices and TikTok Shop strategies across account teams.
• Develop and implement new solutions to elevate social commerce performance for enterprise clients.
• Represent TikTok Shop in high-value new business pitches and strategic audits.
• Act as an executive-level advisor to convert data insights into funded client decisions.
• Synthesize multi-source data into clear investment cases and actionable strategies.
• Partner with internal product teams to prioritize systemic issues and improve execution.

Requirements

• 10+ years of experience in digital marketing with enterprise-level impact.
• Deep technical expertise in Social, Commerce, and Influencer marketing.
• Proven track record managing TikTok Shop Affiliate, Operations, and GMV Max.
• Strong executive storytelling and stakeholder influence skills.
• Ability to lead teams and drive adoption of cutting-edge strategies without direct management authority.

Nice to have

• Live Shopping experience.
• Experience working within a media agency environment.

Culture & Benefits

• Unlimited PTO and 20 paid holidays per year.
• Comprehensive healthcare including medical, dental, vision, and telemedicine.
• 401(k) retirement plan with 4% company match.
• Generous parental leave policy (16 weeks for birthing parents).
• Access to on-demand learning, mentorship, and leadership development programs.