Senior Marketing Operations Technologist (Fintech)

TL;DR

Senior Marketing Operations Technologist (MarTech/Fintech): Designing and evolving the marketing technology ecosystem to improve lifecycle orchestration and system design with an accent on intelligent automation and cross-functional alignment. Focus on building scalable systems using Marketo and Salesforce, implementing AI-driven workflows for lead routing, and ensuring robust data governance.

Location: Austin, TX (Hybrid). Must be authorized to work in the U.S.

Company

A leading provider of digital banking and lending solutions to banks, credit unions, and fintechs in the U.S. and internationally.

What you will do

• Own and evolve the core lifecycle technology stack including Marketo, Salesforce, LeanData, and 6sense.
• Design and implement AI-driven workflows for lead/account routing, database health, and operational efficiency.
• Partner with PM, Sales, and Corporate IT to translate business strategy into scalable technical capabilities.
• Manage supervised AI use cases for agentic automation, prioritization, and database maintenance.
• Collaborate with analytics teams to align tracking and attribution for Power BI reporting.
• Establish technical standards and lead enablement for the broader Marketing Operations team.

Requirements

• 8+ years of experience in B2B marketing operations, revenue operations, or MarTech, preferably in B2B SaaS.
• Deep hands-on expertise with Marketo and Salesforce, including lifecycle processing, scoring, and routing logic.
• Experience with LeanData, 6sense, Google Tag Manager, and website tracking frameworks.
• Proven track record of designing and implementing AI-enabled workflows and intelligent automation.
• Must be authorized to work in the U.S. (No visa sponsorship available).
• English: Fluent written and oral communication required.

Nice to have

• Bachelor’s degree in Computer Science, Marketing, or a related field.

Culture & Benefits

• Hybrid work opportunities and flexible time off.
• Comprehensive health and wellness benefits, including paid parental leave.
• Career development, mentorship programs, and internal mobility opportunities.
• Employee peer recognition and community volunteering programs.