Community and Events Lead (EMEA)

TL;DR

Community and Events Lead (EMEA) (Influencer & Events): Building and executing hirify.global’s EMEA community and event strategy while developing a high-impact influencer and creator ecosystem across EMEA with an accent on tiered creator programs, end-to-end event delivery, and measurable ROI reporting. Focus on managing large-scale B2C events, leading influencer/creator campaigns for product launches and always-on awareness, and overseeing budgets and multi-vendor execution.

Company

hirify.global is a global gaming brand focused on building community and delivering premium gaming experiences.

What you will do

• Build, manage, and grow a tiered EMEA influencer and creator pool across gaming, esports, lifestyle, and tech on YouTube, Twitch, TikTok, Instagram, and X.
• Lead influencer campaign strategy for product launches, seasonal moments, and always-on brand awareness; present performance data and ROI analyses quarterly.
• Own the EMEA events calendar and deliver flagship events, major expos (e.g., Gamescom, EGX, Paris Games Week), esports tournaments, and partner activations end-to-end.
• Define event objectives, KPIs, and success metrics; deliver post-event performance reports with actionable insights.
• Manage event logistics (venues, production, A/V, talent, on-site staffing, health & safety) and run event budgets (typically €500K–€1.5M annually) with cost control and ROI accountability.
• Directly manage a team of three and coordinate with global Brand, Product, and Commercial teams; manage agencies/vendors and act as the primary EMEA point of contact for influencer and events initiatives.

Requirements

• Bachelor’s degree in Marketing, Communications, Events Management, Business, or equivalent practical experience.
• Minimum 5 years of experience in events, influencer marketing, or community management, ideally in gaming, consumer technology, or entertainment.
• Proven track record managing large-scale B2C events (online and offline) from concept through post-event analysis.
• Demonstrated experience building and operating influencer programmes with measurable ROI.
• Experience managing and developing a team of direct reports and working with agencies/multi-vendor delivery.
• English required (written and verbal). Proficiency in a second EMEA language (French, German, Arabic, or similar) is strongly preferred.

Culture & Benefits

• Global, gamer-centric environment with a focus on community and premium gaming DNA.
• Opportunity to work across a global team spanning multiple continents.
• Team leadership with emphasis on diversity, inclusion, and psychological safety.
• Accountability for measurable brand awareness, community engagement, and business growth.