Vice President, Marketing (Music)

TL;DR

Vice President, Marketing (Music): Leading the strategic vision and execution of marketing campaigns for a diverse roster of artists with an accent on digital innovation, fan engagement, and brand positioning. Focus on managing multi-disciplinary teams, driving high-impact social and platform strategies, and leveraging data to maximize consumption and revenue.

Location: Must be based in Toronto, Ontario. Requires 4 days per week in the office.

Salary: $140,000 - $160,000

Company

A global leader in the music industry, home to legendary record labels and a vast catalog of copyrights, championing both emerging talent and global superstars.

What you will do

• Oversee comprehensive marketing campaigns across digital, social, retail, and media channels.
• Lead and mentor Marketing, Social, Audience, and Creative teams to foster a high-performance culture.
• Collaborate with artists and managers to define visual identity, brand positioning, and voice.
• Manage marketing budgets and optimize campaign performance using streaming data and social sentiment.
• Drive fan-engagement strategies and platform partnerships to fuel discovery and long-term growth.
• Maintain strong industry relationships to maximize media and partnership opportunities.

Requirements

• Minimum 10 years of experience in marketing, digital, or social roles within the music or entertainment industry.
• Must be based in Toronto or able to work from the office 4 days per week.
• Deep understanding of the modern streaming ecosystem, TikTok, and short-form video trends.
• Proven ability to pitch complex strategies to high-profile artists and stakeholders.
• Strong data interpretation skills to inform decision-making and campaign optimization.
• Excellent communication, writing, and presentation skills.

Culture & Benefits

• Collaborative environment that values curiosity, teamwork, and integrity.
• Commitment to inclusion, diversity, and providing reasonable accommodations.
• Opportunity to work with a world-class roster of legendary artists and labels.
• Focus on talent development and strong professional relationships through in-office collaboration.