Field Marketing Manager

TL;DR

Field Marketing Manager (Field Marketing): Create and execute high-touch regional field marketing programs with an accent on integrated campaign execution across channels and end-to-end event coordination. Focus on generating quality pipeline through sales cycles while driving customer retention and expansion, supported by ROI analysis and continuous program iteration.

Location: Tokyo, Japan

Company

Autonomous IT company focused on AI and real-time endpoint intelligence for IT and security teams.

What you will do

• Coordinate territory planning and execute a regional marketing event/program calendar with sales and marketing stakeholders to increase awareness, engagement, leads, and conversion.
• Strategize, build, and run integrated field campaigns using email marketing, direct mail, digital, social, and other channels.
• Own event coordination end-to-end: messaging, signage, giveaways, contracts, vendors, site selection, registration, agenda scheduling, staffing, on-site production, F&B, and logistics.
• Increase in-region brand awareness by aligning field campaigns with corporate marketing initiatives.
• Research industry events and evaluate sponsorship opportunities against objectives and target audience.
• Conduct post-event/campaign evaluations, ROI analysis, and share results and recommendations with sales and marketing teams.

Requirements

• 5–7 years of relevant experience developing marketing strategies and end-to-end regional programs.
• Proven ability to fulfill strategic goals within the region through field marketing execution.
• Strong relationship management skills across all organizational levels.
• Strong written and verbal communication skills.
• Ability to travel domestically is required.
• Experience with Salesforce.com and Marketo; WordPress experience desired.

Culture & Benefits

• Volunteer time off (VTO) with 5 days set aside to support community causes.
• Emphasis on collaboration, respect, and diversity.
• Equal opportunity and affirmative action employer.