Senior Manager, Marketing Performance

TL;DR

Senior Manager, Marketing Performance: Building and scaling marketing measurement and analytics capabilities to evaluate short and long-term impacts with an accent on Marketing Mix Modeling (MMM) and multi-touch attribution. Focus on driving data-driven decision-making, forecasting business outcomes, and optimizing marketing investments across all channels.

Location: US Remote (Hybrid options available for candidates near Birmingham, San Francisco, or Minneapolis).

Salary: $75,200 – $120,000

Company

hirify.global is a retail tech company connecting customers to local stores through reliable, high-quality delivery services.

What you will do

• Serve as the subject matter expert for the Marketing Mix Modeling (MMM) platform.
• Manage data integrity, quality validation, and continuous improvement of measurement tools.
• Lead modeling and analysis to connect marketing investments to revenue and business outcomes.
• Conduct simulations to forecast the business impact of proposed marketing changes.
• Analyze campaign and channel performance data to uncover trends, risks, and opportunities.
• Translate complex analytical findings into actionable recommendations for executives and stakeholders.

Requirements

• Must be based in the US.
• 8 years of experience in marketing analytics, insights, or effectiveness roles.
• Expert-level proficiency in measurement platforms and data visualization.
• Deep technical understanding of Marketing Mix Modeling, Multi-Touch Attribution, and econometric modeling.
• Proven experience developing and scaling marketing frameworks that drive decision-making.
• Strong communication skills with the ability to influence without authority.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance coverage.
• Enrollment eligibility in the company 401k plan.
• Discretionary vacation policy for exempt team members.
• Paid holidays and sick leave.
• Eligibility for annual bonuses and restricted stock units.
• Commitment to diversity, belonging, and professional growth.