Senior Marketing Account Manager

TL;DR

Senior Marketing Account Manager (Energy Efficiency): Develop and execute integrated marketing strategies for clients in the Wisconsin market with an accent on data-driven campaigns, client retention, and program success. Focus on leading multi-channel campaign execution, KPI optimization, and cross-functional collaboration to drive measurable results and growth opportunities.

Remote-based, but requires regular meetings with clients in Madison, WI (up to weekly). Your location must support this need. Must be authorized to work in the US without sponsorship.

Salary: $83,000–$124,600 USD

Company

Leading energy efficiency consulting firm driving sustainable solutions for communities and businesses.

What you will do

• Serve as primary point of contact for clients, ensuring service satisfaction and retention.
• Develop and optimize data-driven marketing strategies aligned to client goals and budgets.
• Lead planning and execution of integrated multi-channel marketing campaigns.
• Draft briefs and collaborate with creative, digital, and shared services teams.
• Monitor KPIs, report insights, and recommend optimizations.
• Partner on business development to pursue growth opportunities and manage budgets/timelines.

Requirements

• 8+ years in marketing account management, client services, advertising, or communications.
• Proven success leading integrated multi-channel marketing campaigns.
• Proficiency with marketing analytics platforms, CRM tools, and reporting dashboards.
• Strong project management skills for multiple concurrent projects.
• Ability to budget, forecast, and track marketing spend/performance.

Nice to have

• Experience in energy efficiency, sustainability, or program-driven marketing.
• Agency experience with multi-stakeholder accounts.
• Advanced degree or marketing/communications certifications.
• Familiarity with digital marketing platforms and demand generation.

Culture & Benefits

• People-first culture with trust, accountability, and transparency.
• Medical, dental, vision insurance; company-paid health concierge.
• 401(k) with match; paid vacation, sick, personal, parental leave.
• Paid volunteer time and employee recognition program.
• Employee Assistance Program and on-demand training courses.
• Flexible work arrangements and occasional travel.