Field Readiness Lead (Go-to-Market Enablement)

TL;DR

Field Readiness Lead (Go-to-Market Enablement): Translating go-to-market strategy into actionable enablement for sales and customer-facing teams with an accent on healthcare field experience, training and messaging frameworks, and driving adoption of a strategic, platform-oriented selling motion. Focus on building and refining enablement materials through direct field engagement, closing gaps in how teams are equipped, and aligning product, marketing, and the field to improve frontline performance.

Company

hirify.global delivers revenue cycle and related business solutions for healthcare organizations, powering critical workflows like eligibility, claims, authorizations, and payments.

What you will do

• Bridge product, marketing, and the field by translating go-to-market strategy into clear messaging and enablement.
• Build and refine training, enablement materials, and communication frameworks for frontline teams.
• Engage with the field to understand real challenges, performance gaps, and improvement opportunities.
• Identify and close gaps in how the organization equips teams to sell and support customers.
• Lead or support training sessions and enablement programs to drive adoption of new go-to-market approaches.
• Partner cross-functionally to ensure alignment and consistency in messaging and execution.

Requirements

• Experience in go-to-market, sales enablement, or field readiness roles, preferably in healthcare technology or SaaS.
• 10+ years of experience in healthcare / healthcare technology.
• Strong understanding of the healthcare industry and ability to communicate credibly about industry dynamics and challenges.
• Proven ability to translate complex concepts into clear, compelling messaging and training materials.
• Cross-functional experience across product, marketing, sales, and customer-facing teams, including presenting to c-level audiences and creating executive-facing materials.
• Systems-thinking mindset to connect workflows, teams, and processes.

Culture & Benefits

• Remote-first culture with camera-first expectations for virtual meetings.
• Competitive salary with bonus structure, generous HSA company contribution, and healthcare/vision/dental benefits.
• 401k match program and unlimited PTO for salaried associates (plus 9 paid holidays).
• Wellness reimbursement up to $250/year and education reimbursement.
• Paid parental leave for both moms and dads (birth and adoptive parents).

Hiring process

• Recruiter recorded video pre-screen.
• Panel video interview, including a panel video interview with a case study.
• Final video interview with a leader.

Location: Remote - United States