Senior Product Marketing Manager (AI)

TL;DR

Senior Product Marketing Manager (AI): Leading positioning, messaging, and go-to-market strategy for the Secure Communications portfolio with an accent on AI-driven marketing transformation. Focus on building agentic workflows for competitive intelligence and content production while delivering authoritative value propositions for government and defense sectors.

Location: Toronto, ON (Onsite)

Compensation: $110,825 – $157,300

Company

hirify.global is a global leader in intelligent security software and services, providing critical communication and operations solutions for government and enterprise sectors.

What you will do

• Architect and implement an AI tooling stack for product marketing, including agent orchestration and retrieval pipelines.
• Develop and execute go-to-market strategies for secure communication products aligned with the Point of View campaign framework.
• Translate complex technical capabilities into declarative value propositions for C-suite and government program leads.
• Create high-impact sales enablement assets including battle cards, pitch decks, and technical solution briefs.
• Lead product launches and coordinate cross-functional efforts across product management, sales, and communications.
• Establish and report on measurable output gains from AI-integrated marketing workflows.

Requirements

• 7+ years of B2B product marketing experience, with at least 3 years in security, communications, or mission-critical software.
• Demonstrated hands-on experience with generative AI and agentic systems in a marketing function.
• Deep fluency in the security industry, including threat actors and buyer dynamics in national security and public safety.
• Proven ability to write authoritative, declarative prose for senior B2G buyers.
• Strong command of GTM mechanics, including ICP development, messaging hierarchies, and sales play design.
• Bachelor's degree in marketing, business, computer science, or engineering.

Nice to have

• Advanced degree or relevant security certifications (CISSP, Security+).
• Technical AI credentials.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance coverage.
• Retirement savings programs and employee share purchase plans.
• Life and disability insurance.
• Organization-wide Variable Incentive Pay (VIP) bonus program.
• Commitment to professional well-being and work-life balance.