Digital Marketing Specialist

TL;DR

Digital Marketing Specialist: Coordinating and executing multi-channel marketing initiatives for the hirify.global Sauder School of Business with an accent on email marketing, lead generation, and event promotion. Focus on content creation, campaign performance analysis, and stakeholder collaboration to drive engagement and brand visibility.

Location: Onsite at hirify.global Vancouver Campus, Vancouver, BC, Canada.

Compensation: $5,365.42 – $7,709.92 CAD Monthly.

Company

hirify.global Sauder School of Business is a world-leading business faculty recognized internationally for excellence in research, learning, and global partnerships.

What you will do

• Plan and implement comprehensive email marketing campaigns, including audience segmentation and performance optimization.
• Manage the promotion of events such as open houses and webinars to drive registration and attendance.
• Create, edit, and proofread copy for digital and print collateral to ensure brand consistency.
• Measure and analyze campaign success using data and analytics tools to report on KPIs.
• Collaborate with internal stakeholders and external vendors to deliver marketing assets on time and within budget.
• Support market research initiatives to identify growth opportunities and audience insights.

Requirements

• Diploma in Marketing or equivalent combination of education and experience.
• Minimum of one year of related professional experience.
• Strong verbal and written communication skills with exceptional attention to detail.
• Ability to interact professionally with diverse internal and external stakeholders.
• Commitment to equity, diversity, and inclusion in the workplace.

Nice to have

• Degree in Business, Communications, or a related field.
• Experience with email marketing platforms like Salesforce Marketing Cloud or Mailchimp.
• Proficiency in digital marketing tools including Adobe Creative Suite, Hootsuite, Google Analytics, and WordPress.
• Previous experience in higher education or a related sector.

Culture & Benefits

• Opportunity to work within a globally recognized academic institution.
• Collaborative and respectful work environment focused on innovation and learning.
• Commitment to employment equity and inclusive workplace practices.
• Professional development opportunities within a large, diverse organization.