Sales Director, Agency New Business

TL;DR

Sales Director, Agency New Business: Building and leading a team of ~10 Account Executives to drive new programmatic advertising revenue from independent agencies in North America with an accent on quota attainment, outbound pipeline generation, and consultative solution selling. Focus on coaching executive-level pitch execution, forecasting rigor, and cross-functional alignment to translate agency needs into platform offerings.

Location: United States

Company

hirify.global is an AI-powered marketing platform for programmatic advertising and customer journey optimization.

What you will do

• Build, coach, and manage a performance-driven team of ~10 Account Executives focused on net new customer acquisition.
• Define team structure, goals, and outbound sales strategy to generate pipeline and close new platform deals with independent agency media teams.
• Drive CRM-based execution (Salesforce), including prospect coverage, activity benchmarks, and accurate forecasting.
• Collaborate with management, product, and solutions to articulate client needs and co-create agency offerings aligned with market demand.
• Coach Account Executives on value-based pitch decks, research, and player-coach co-selling to advance sales discussions.
• Ensure post-onboarding hand-offs to Account Managers to support continued client success and expansion opportunities.

Requirements

• Proven track record leading teams to hit and exceed 7-figure quotas in a hunter-focused digital advertising sales environment, with strong preference for programmatic advertising experience.
• Experience selling directly to independent agency teams using consultative, solution-based selling and strong analytical skills.
• Ability to develop and implement go-to-market plans, including defining Ideal Customer Profiles (ICPs) and segmentation frameworks.
• Demonstrated expertise with sales tools/technology stack (including Salesforce) and ability to optimize sales processes using data.
• Ability to communicate complex technical concepts to diverse audiences and coach others to do the same.
• Willingness to travel occasionally within the region to meet clients and support team engagements.

Culture & Benefits

• Remote-first work model with prioritization for candidates in Eastern and Central time zones.
• Health benefits from day one of employment, plus retirement/401K/pension savings.
• Competitive paid time off packages (including birthday off) and access to a mental health care program.
• Work-from-home reimbursements and optional global WeWork membership; hubs in London and Toronto.
• Robust training and onboarding, plus access to programmatic courses and certifications.
• Parental leave program and a friendly, supportive culture with social and team events.

Hiring process

• Interviews to evaluate sales leadership, coaching approach, and ability to drive new business outcomes.
• AI-assisted resume review may be used to assess fit based on criteria in the posting.
• Final hiring decisions are made by humans.