Brand Marketing Manager (Science/Healthcare)

TL;DR

Brand Marketing Manager (Science/Healthcare): Shaping and growing the Springer Health+ and Adis brands through integrated B2B marketing programs with an accent on scientific literacy and complex content translation. Focus on developing high-quality thought leadership, executing multi-channel campaigns, and leveraging AI-assisted tools to drive brand visibility and commercial impact.

Location: Hybrid role based in Chester, Manchester, or London

Company

hirify.global is a leading global publisher of research, providing technology-enabled products and services to the scientific, medical, and educational communities for over 180 years.

What you will do

• Strengthen and evolve the Springer Health+ and Adis brands to ensure consistency and market differentiation.
• Lead thought leadership initiatives and develop high-quality content including white papers, reports, and webinars.
• Translate complex scientific and healthcare topics into clear, engaging narratives for diverse audiences.
• Develop and execute integrated B2B marketing strategies across digital, content, and event channels.
• Collaborate with scientific, editorial, and commercial teams to align marketing activities with strategic goals.
• Integrate AI-assisted tools to enhance content ideation, research, and campaign performance.

Requirements

• Must be based in or able to commute to Chester, Manchester, or London.
• Experience in healthcare communications, scientific publishing, or medical education.
• Proven ability to deliver integrated B2B marketing campaigns.
• Strong storytelling skills with the ability to translate complex scientific concepts.
• Experience working with cross-functional stakeholders in scientific or commercial environments.
• Data-driven mindset with experience in campaign performance analysis.

Nice to have

• Familiarity with CRM, marketing automation, and digital marketing platforms.
• Experience using AI-powered tools to enhance marketing workflows.
• Understanding of SEO and social media strategy best practices.

Culture & Benefits

• Commitment to an inclusive environment that values diverse perspectives.
• Opportunity to work with a globally recognized leader in scientific publishing.
• Collaborative work environment spanning global and local pillars.
• Support for professional growth and engagement with the medical research community.