Field Marketing Manager (SaaS)

TL;DR

Field Marketing Manager (SaaS): Owning and executing the conference and field event program end-to-end with an accent on event strategy, logistics, and pipeline impact. Focus on building repeatable event playbooks, managing vendor relationships, and measuring lead capture ROI.

Location: Must be based in the SF Bay Area (Oakland, CA). Hybrid workplace with occasional on-site requirements for event materials.

Salary: $121,500 – $145,000 USD + equity

Company

hirify.global is a YC-backed SaaS platform providing an operating system for grant-funded nonprofits to discover and track funding.

What you will do

• Research and evaluate conferences and field events to build a strategic event calendar aligned with revenue goals.
• Manage the full conference lifecycle, including booth procurement, sponsorship, and onsite logistics.
• Design and execute owned events such as happy hours, dinners, and community gatherings.
• Implement lead capture processes and track event performance against pipeline goals and ROI.
• Develop repeatable event playbooks and process documentation to scale the program.
• Collaborate with Sales, PMM, and RevOps to create pre-event outreach and post-event nurture campaigns.

Requirements

• 4–7 years of B2B event marketing experience in a SaaS or tech environment.
• Proven track record of owning conference programs and managing budgets.
• Must be based in the SF Bay Area.
• Ability to travel up to 30% of the time.
• Experience operating in a fast-paced startup environment.

Nice to have

• Experience in the nonprofit or grants management sector.
• Ability to build and scale event programs from scratch.
• Experience with mission-driven buyers or community marketing.
• Experience leading owned event formats like roundtables or partner events.

Culture & Benefits

• 100% covered health, dental, and vision insurance for employees.
• Generous PTO, including parental leave.
• 401(k) plan.
• Company laptop and home-office stipend.
• Bi-annual company retreats.