Senior Performance Marketing Executive

TL;DR

Senior Performance Marketing Executive (Digital Marketing): Driving growth across paid and organic digital channels with an accent on acquisition efficiency, conversion performance, and ROI. Focus on executing data-driven experiments across Google, Meta, and TikTok and optimizing user conversion funnels to improve LTV and CPA.

Location: On-site in Bandar Sunway, Selangor, Malaysia

Company

hirify.global is a product company specializing in digital imaging and design software.

What you will do

• Execute and optimize digital campaigns across Google Ads, Meta, YouTube, and TikTok.
• Monitor performance metrics (ROI, ROAS, CPA, CTR) and perform daily budget and bidding adjustments.
• Support SEO initiatives via keyword research, on-page optimization, and performance tracking.
• Analyze user journeys and conversion funnels to identify drop-offs and conduct A/B testing for landing pages.
• Maintain performance dashboards in GA4 and Looker Studio to translate data into actionable insights.
• Collaborate with content, product, and data teams to align messaging and tracking.

Requirements

• Location: Must be based in or able to work on-site in Bandar Sunway, Selangor, Malaysia
• Bachelor's degree in Marketing, Advertising, Business, or a related field.
• 4–7 years of experience in digital performance marketing or paid media roles.
• Hands-on proficiency with Google Ads, Meta Ads Manager, GA4, and Looker Studio.
• Strong understanding of attribution basics and conversion optimization.
• Experience with mobile app advertising (app installs, re-engagement) is a plus.

Culture & Benefits

• Comprehensive medical and insurance coverage.
• Optical and dental subsidies.
• Additional annual leave credited yearly.
• Professional growth opportunities through training and guidance.
• Diverse and dynamic work environment.