обновлено 7 дней назад
VP of Growth (Dating)
210 000 - 290 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
VP of Growth (Dating): Leading the growth engine across performance marketing, lifecycle, and CRM to build a sustainable, compounding growth system with an accent on network strength and brand integrity. Focus on designing product-led growth loops, scaling acquisition channels, and optimizing LTV and retention dynamics in a complex consumer environment.
Location: Remote (US)
Salary: $210,000 - $290,000 USD
Company
An independent, experimental, and fully remote organization reshaping the dialogue on dating and sexuality.
What you will do
- Define and lead the growth strategy across performance marketing and lifecycle to support long-term network health.
- Own the end-to-end performance marketing ecosystem, including channel strategy, budget allocation, and scaling frameworks.
- Build and execute a rigorous experimentation roadmap across channels, creative, and messaging.
- Design and integrate lifecycle systems to ensure seamless transitions between acquisition, activation, and retention.
- Partner with the Product team to unlock growth through onboarding and engagement loops.
- Lead a high-performing growth team spanning performance, lifecycle, and analytics.
Requirements
- 10+ years of growth leadership experience scaling consumer businesses.
- Deep experience in DTC and/or subscription models, with expertise in LTV, retention, and unit economics.
- Strong expertise in attribution and incrementality measurement.
- Ability to move seamlessly from high-level strategy to hands-on execution.
- Entrepreneurial mindset and bias toward action in ambiguous, fast-moving environments.
- Excellent cross-functional leadership and communication skills.
Culture & Benefits
- Fully remote working environment with flexible hours to support peak performance.
- Unlimited paid time off.
- Dedicated budgets for home office setup and learning & development.
- Mental health support and on-demand therapy sessions via Spill.
- Transparent, honest, and equitable compensation system with a baseline freedom salary.
Hiring process
- Screening call with a recruiter to align on role fit.
- Interview with the hiring manager focusing on past work experiences.
- Candidate challenge to evaluate relevant technical and strategic skills.
- Interview with potential team members to discuss workflow and employee experience.
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