Sr. Context Director (Marketing)

TL;DR

Sr. Context Director (Marketing): Lead integrated cultural communications strategy across high-impact brands with an accent on multicultural audience insights and full-funnel channel architecture. Focus on translating cultural intelligence into actionable media plans, directing partner integrations, and managing senior client relationships.

Location: Brooklyn, New York (Hybrid: 4 days in-office, 1 day remote)

Salary: $145,000 - $170,000

Company

An award-winning creative solutions company and marketplace for cultural capital, backed by Alphabet, Andreessen Horowitz, and Apple.

What you will do

• Lead the development of integrated communications strategies across paid, owned, earned, and experiential channels.
• Develop audience-first frameworks reflecting the nuances of African American consumer dynamics and broader cultural segments.
• Direct strategic inputs into media planning, including channel mix, audience strategy, and custom partner evaluation.
• Pressure-test creative concepts through a culturally fluent lens to ensure authenticity and effectiveness.
• Maintain senior-level client relationships and lead collaboration within complex Integrated Agency Team (IAT) environments.
• Manage and mentor a team of Context planners across media and creative workstreams.

Requirements

• 9+ years of experience in communications planning, cultural strategy, or integrated media strategy.
• Proven ability to develop strategies that engage multicultural or African American audiences.
• Demonstrated experience leading integrated campaigns for large, complex brands.
• Experience working within cross-functional and multi-agency teams.
• Must be based in Brooklyn, New York.

Nice to have

• Experience working on QSR, retail, or high-volume consumer brands.
• Experience with custom partnerships, media innovation, and partner negotiations.
• Experience mentoring and developing mid-to-senior level talent.

Culture & Benefits

• Entrepreneurial and ambitious environment that values resourcefulness and tenacity.
• Opportunity to work with cultural experts and high-impact brands.
• Compensation package includes bonus, stock options, and 401(k) match.