Head of Marketing (AI)

TL;DR

Head of Marketing (AI): Building and scaling the go-to-market strategy for an AI-native LSP division with an accent on positioning, demand generation, and brand identity. Focus on establishing a distinct market presence for logistics service providers using agentic AI infrastructure and data-driven marketing operations.

Location: On-site in Chicago (4 days a week)

Company

A category-leading supply chain platform launching a dedicated AI-native division (p44LSP.ai) to serve the LSP market.

What you will do

• Develop and own the core narrative, value proposition, and segment-specific messaging for freight forwarders, 3PLs, and brokers.
• Own the end-to-end web experience and digital presence, including strategy, content, and design optimization for lsp44.ai.
• Design and execute demand generation campaigns and account-based marketing (ABM) motions targeting LSP Ops personas.
• Establish and maintain the marketing technology stack, including CRM integration, attribution, and growth reporting.
• Embed generative and agentic AI tools into the core marketing function to accelerate research and campaign execution.

Requirements

• 7–10 years of B2B marketing experience across product marketing, demand generation, and marketing operations.
• AI-native approach: daily use of AI tools to build workflows and accelerate output.
• Exceptional writing ability to produce crisp, credible B2B copy.
• Hands-on experience with CMS, basic HTML/CSS, and design tools like Figma or Canva.
• Proficiency with marketing automation and CRM platforms such as HubSpot or Salesforce.
• Must be based in or able to work on-site in Chicago.

Nice to have

• Direct experience in the LSP, freight forwarding, or broader logistics technology market.
• Background building a marketing function from zero in a founder-led or high-growth environment.
• Familiarity with API-led or developer-first infrastructure product marketing.
• Experience with ABM motions in a mid-market B2B context.

Culture & Benefits

• Startup autonomy and scope backed by the infrastructure of an established $124M business.
• High-velocity environment with a leadership team that makes decisions in days.
• Direct line to the General Manager and significant influence over the business's trajectory.
• Self-funding, FCF-positive division providing a low-risk but high-growth startup motion.