Senior Marketing Manager (Web3)
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
TL;DR
Senior Marketing Manager (Web3): Executing brand marketing initiatives and managing social media operations for the Japanese market with an accent on localized campaign execution and community growth. Focus on coordinating high-impact online and offline events and optimizing brand visibility within the blockchain ecosystem.
Location: Japan, Tokyo (Local Marketing). Work-from-home arrangements may be available depending on the nature of the business team.
Company
is a leading global blockchain ecosystem and the world's largest cryptocurrency exchange by trading volume and registered users.
What you will do
- Execute brand marketing initiatives and integrated campaigns tailored to the Japanese market and business priorities.
- Manage social media operations, including content localization, scheduling, community monitoring, and performance tracking.
- Plan and execute online and offline community events, brand activations, and industry conferences.
- Collaborate cross-functionally with regional, global, PR, compliance, and product teams.
- Monitor market trends and competitor activities to provide optimization recommendations.
- Track and report campaign performance to identify areas for improvement.
Requirements
- 10+ years of marketing experience, with strong expertise in brand marketing and campaign execution.
- Native-level written and verbal Japanese communication skills.
- Business-level English proficiency for collaboration with global stakeholders.
- 5+ years of experience in social media operations and 3+ years in event planning and logistics.
- Deep understanding of the Japan market, local consumer behavior, and cultural nuances.
- Must be based in Japan to support local marketing operations.
Culture & Benefits
- Work with the world's leading blockchain ecosystem and world-class talent.
- Flat organizational structure with high autonomy in an innovative environment.
- Results-driven workplace with opportunities for continuous learning and career growth.
- Competitive salary and company benefits.
- Flexible work-from-home arrangements.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β