11 дней назад
Demand Generation Manager (Martech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Demand Generation Manager (Martech): Driving enterprise pipeline through integrated demand gen campaigns with an accent on outbound, paid media, and social strategy. Focus on building a meaningful enterprise social program from the ground up and optimizing content distribution across multiple channels.
Location: Remote (US based)
Company
is a Professional Presence Platform that helps companies turn professional interactions into branded and measurable experiences.
What you will do
- Run outbound campaigns, including air cover, sequences, and targeting to warm up sales leads.
- Manage paid media across LinkedIn, paid search, and sponsored content to drive inbound leads.
- Design and implement an enterprise social strategy and executive thought leadership program.
- Distribute and amplify thought leadership content, case studies, and videos across all relevant channels.
- Collaborate with GTM leadership to shape strategy based on market feedback and buyer behavior.
Requirements
- 5+ years of experience in B2B demand generation, including significant agency experience.
- Proven track record of marketing to marketing buyers (CMOs, VPs of Marketing), ideally in martech.
- Deep understanding of enterprise B2B sales motions, including long cycles and multi-threaded buying committees.
- Hands-on expertise in outbound campaigns, LinkedIn paid social, and content syndication.
- Strong written and verbal communication skills with high editorial judgment.
- Must be based in the US (eligible for US health insurance)
Nice to have
- Experience with both agency and in-house demand generation.
- End-to-end ownership of demand gen programs from strategy to measurement.
- Familiarity with HubSpot, LinkedIn Campaign Manager, and modern demand stacks.
Culture & Benefits
- Competitive compensation package including base salary and options/equity.
- Health insurance (US only).
- Flexible paid time off and flexible working hours.
- Home office reimbursement and annual company on-site.
- Dog-friendly culture and swag.
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