Product Marketing Executive (Fintech)

TL;DR

Product Marketing Executive (Fintech): Developing customer narratives and value propositions for consumer services with an accent on GTM execution and customer insights. Focus on translating product features into benefit-led messaging and integrating AI tools to scale marketing impact.

Location: Hybrid (London, UK) - 40% office based

Company

Global data and technology company specializing in data analytics and software for financial services and other industries.

What you will do

• Develop target customer segments and value propositions.
• Translate product features into clear, benefit-led messaging guides.
• Execute go-to-market (GTM) plans for new features, products, and updates.
• Synthesize customer insights and competitive intelligence to improve product decision-making.
• Create engaging narratives and simplify complex technical ideas for diverse audiences.
• Experiment with and implement AI tools to optimize research and GTM efficiency.

Requirements

• Experience in product marketing within a consumer-led organization.
• Proven ability to create compelling messaging for products and features.
• Must be based in or able to work in London (Hybrid - 40% office based).
• Strong curiosity and interest in learning new skills.
• Interest in experimenting with AI tools.

Nice to have

• Experience within the fintech industry.

Culture & Benefits

• Hybrid work model with 40% office attendance.
• Comprehensive compensation package including a discretionary bonus.
• Core benefits including Pension and Bupa healthcare.
• 25 days annual leave plus bank holidays and 3 volunteering days.
• Inclusive culture focusing on DEI, wellness, and work-life balance.