Product Marketing Manager (AI)

TL;DR

Product Marketing Manager (AI): Defining the product and AI narrative for an enterprise procurement platform with an accent on positioning, messaging, and cross-functional GTM alignment. Focus on translating complex product concepts into compelling narratives and leading end-to-end product launches to drive market differentiation.

Location: Hybrid in London (In-person attendance required Tuesdays, Wednesdays, and Thursdays)

Salary: £90,000 – £150,000 + Equity

Company

hirify.global is an AI-native procurement platform reinventing how enterprise businesses handle purchasing, approvals, and supplier risk.

What you will do

• Own the positioning and messaging for existing and future platforms, targeting procurement and finance leaders.
• Lead end-to-end product launches, coordinating narratives across Product, Sales, and Marketing.
• Create GTM assets, including product overviews and competitive battlecards, to support the sales team in winning deals.
• Build relationships with customers and industry thought leaders to validate hypotheses and refine market positioning.
• Develop the market narrative through articles, thought leadership, and customer success stories.
• Act as the glue across GTM, ensuring Product, Sales, CS, and Growth are aligned on a single story.

Requirements

• Must be based in or able to work hybrid in London.
• Ideally 5+ years of experience in B2B SaaS product marketing or high-growth commercial roles (e.g., VC or IB).
• Exceptional writing skills with a proven track record of publishing external content (articles, web copy, case studies).
• Deep understanding of enterprise sales cycles and experience building effective sales enablement tools.
• Experience working in a startup or scale-up environment, with the ability to build playbooks while executing.
• Strong curiosity and proficiency in using the latest AI tools.

Culture & Benefits

• Competitive geo-localized benefits package.
• Equity options based on leveling (L3/L4).
• High-collaboration environment with a fixed hybrid schedule to foster team cohesion.
• Opportunity to work with a team of ex-founders and operators who have scaled unicorns.
• Fast-paced, ambitious culture in one of Europe's fastest-growing startups.