Product Marketing Manager (B2B SaaS)

TL;DR

Product Marketing Manager (B2B SaaS): Translating market narrative into pipeline and revenue by managing product launches and GTM experimentation with an accent on sales enablement and content strategy. Focus on optimizing the customer journey, developing scalable GTM assets, and aligning messaging across the platform.

Location: Must be based in the United States (salary based on geographic zones)

Salary: $103,000 – $167,000

Company

hirify.global provides a platform that helps developers innovate faster and protect software releases through feature management and DevOps tools.

What you will do

• Coordinate timelines, messaging, and sales enablement materials for platform-wide product launches.
• Execute GTM learning loops, testing ads and sales plays to synthesize findings for future strategy.
• Develop high-quality launch content, blog posts, ebooks, and SEO/GEO-driven assets.
• Ensure messaging consistency across all customer touchpoints as positioning evolves.
• Analyze the customer journey to identify conversion drops and contribute to funnel optimization solutions.
• Create scalable GTM resources, including templates and talk tracks, to improve team effectiveness.

Requirements

• 5+ years of experience in product marketing, GTM, or sales enablement within B2B SaaS.
• Proven ability to build trust with sales teams and influence cross-functional partners.
• Strong writing skills with a track record of creating content that drives measurable business outcomes.
• Ability to take ambiguous problems and drive them to completion.
• Must be based in the United States.

Nice to have

• Technical background or experience marketing to developer and engineering audiences.
• Experience in DevOps or developer tools.
• Hands-on experience with AI tools and building AI-powered workflows.

Culture & Benefits

• Competitive salary structured by geographic zones.
• Restricted Stock Units (RSUs).
• Comprehensive health, vision, and dental insurance.
• Mental health benefits.
• Culture of high trust, transparency, and inclusivity.