Senior Product Marketing Manager (Fintech)

TL;DR

Senior Product Marketing Manager (Fintech): Driving go-to-market strategy and product positioning for a global fraud prevention platform with an accent on cross-functional collaboration and market intelligence. Focus on building compelling messaging, leading product launches, and analyzing win/loss data to accelerate business growth.

Location: Must be based in or near New York, USA (Hybrid: 3 days/week in-office required).

Salary: $157,000 - $185,000 annually + bonus + equity + benefits.

Company

hirify.global is a global leader in digital commerce trust, utilizing a massive identity dataset to help major brands block fraud and improve customer experience.

What you will do

• Define and execute go-to-market strategies to improve win rates and business growth.
• Create powerful, clear messaging that resonates with diverse buyer personas across the full customer journey.
• Lead product launches by collaborating with Product, Sales, and Marketing teams.
• Partner with Sales and Solutions Consulting to translate field insights into actionable product roadmap recommendations.
• Own the win/loss analysis program to identify key drivers of deal outcomes and share lessons across the organization.
• Monitor market trends and competitor activities to maintain a competitive edge.

Requirements

• 4+ years of experience in product marketing within B2B SaaS, enterprise software, or analytics.
• Proven ability to manage multiple high-priority projects in a fast-paced environment.
• Strong storytelling skills with the ability to adapt communication for both technical and non-technical audiences.
• Experience leveraging AI tools to drive efficiency and scale impact.
• Ability to build strong relationships across a diverse set of global stakeholders.
• Self-starter mindset with a willingness to build programs from scratch.

Culture & Benefits

• Competitive salary with RSU equity packages.
• Comprehensive health insurance including vision and dental.
• Matching 401K plan.
• Generous PTO policy and half-day Fridays.
• Hybrid work model fostering in-person collaboration and flexibility.
• Home office allowance.