Demand Generation Manager (B2B SaaS)

TL;DR

Demand Generation Manager (B2B SaaS): Executing and optimizing multi-channel marketing programs to drive awareness, engagement, and pipeline growth with an accent on ABM strategies and performance marketing. Focus on building campaigns from the ground up, managing paid search and LinkedIn ads, and driving sales qualified opportunities in a high-growth environment.

Location: Must be based in the US

Salary: $85,000–$105,000 USD

Company

hirify.global is a developer-focused platform for building durable, distributed event-driven applications based on the Conductor orchestration engine.

What you will do

• Develop and execute demand generation campaigns across digital channels including paid search and LinkedIn.
• Partner with the SDR team to drive account-based marketing (ABM) programs for high-value accounts.
• Test, measure, and optimize campaigns using data-driven insights to refine targeting and messaging.
• Plan and execute in-person events such as trade shows and industry conferences to maximize ROI.
• Own pipeline goals and ensure marketing-driven leads contribute to revenue growth.
• Collaborate with cross-functional teams to create compelling, resonant campaigns.

Requirements

• Must be based in the US
• 3+ years of experience in demand generation or growth marketing, ideally in a VC-backed startup.
• Expertise in paid search and hands-on experience with LinkedIn Ads.
• Deep understanding of ABM strategies, including account selection and sales alignment.
• Strong analytical skills with experience in A/B testing and performance reporting.
• Proven track record of driving pipeline growth and presenting insights to senior leadership.

Nice to have

• Experience in B2B SaaS marketing within developer-focused or enterprise technology markets.
• Proficiency with Hubspot, 6Sense, and other Martech tools.
• Experience executing campaigns without agency support.

Culture & Benefits

• Comprehensive health coverage including medical, dental, and vision.
• Flexible PTO policy.
• Support for personal and professional development.
• Inclusive team environment that values diverse perspectives and innovation.