Manager, Creative Content Kids & Preschool (Fashion Doll Brands)

TL;DR

Manager, Creative Content Kids & Preschool (Animation): Leading the development and execution of animated programming for fashion doll brands across TV, streaming, and digital platforms with an accent on brand-defining storytelling and franchise strategy. Focus on driving story development, managing external production studios, and optimizing content for YouTube and emerging digital ecosystems.

Location: Must be based in El Segundo, California

Salary: $128,000 – $160,000 Yearly

Company

Leading global toy and family entertainment company owning one of the most iconic brand portfolios in the world, including Barbie and Hot Wheels.

What you will do

• Lead creative development for animated long-form and short-form projects across TV, streaming, and YouTube.
• Drive story and franchise development in collaboration with writers, producers, and showrunners.
• Provide strategic creative leadership and feedback on pitches, scripts, visual development, and final edits.
• Partner cross-functionally with Marketing, Digital, and Consumer Products teams to ensure cohesive franchise building.
• Manage relationships with external production studios, agents, and creative talent.
• Oversee concurrent production pipelines to ensure brand consistency and quality.

Requirements

• 5–8 years of experience in animation, television, streaming, or digital content development and production.
• Proven track record of managing creative projects from development through delivery.
• Strong understanding of storytelling fundamentals for kids and preschool audiences.
• Ability to lead creative discussions and influence decision-making.
• Experience working with franchise-driven or brand-based entertainment content.
• Location: Must be based in El Segundo, California

Nice to have

• Experience overseeing both long-form and short-form animated content.
• Existing relationships within the animation and kids entertainment creative community.
• Experience collaborating on global franchise and brand initiatives.
• Strong PowerPoint and presentation storytelling skills.

Culture & Benefits

• Competitive total pay programs and comprehensive benefits.
• Inclusive workplace culture dedicated to belonging and respect.
• Purpose-driven environment focused on empowering children through play.
• Collaborative and innovative atmosphere where new ideas are welcomed.
• Performance-driven culture emphasizing accountability and ownership.