Marketing Manager (Imagery)

TL;DR

Marketing Manager (Imagery): Developing and executing integrated marketing campaigns for aerial imagery and geospatial software with an accent on product messaging and demand generation. Focus on translating complex geospatial solutions into compelling content and optimizing multi-channel GTM strategies.

Location: Remote (United States)

Salary: $75,700–$99,300

Company

Leading provider of aerial imagery, property insights, and geospatial software.

What you will do

• Plan and execute integrated marketing campaigns across government and commercial business units.
• Develop and refine messaging tailored to specific target personas.
• Collaborate with product and sales teams to implement go-to-market (GTM) strategies.
• Create digital assets, presentations, case studies, and other campaign materials.
• Drive demand generation via email, digital channels, and industry events.
• Analyze campaign performance and optimize results based on data-driven insights.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 5+ years of experience in marketing or product marketing.
• Strong written and verbal communication skills.
• Proficiency with CRM, email marketing, and analytics tools.
• Must be based in the United States.

Nice to have

• Experience marketing to local government entities.
• Familiarity with GIS and geospatial technologies.
• Proficiency with generative AI tools for content creation.
• Skills in video editing or graphic design.

Culture & Benefits

• Full-time remote work arrangement.
• Comprehensive health insurance including Medical, Dental, Vision, and HSA.
• 401(k) retirement plan.
• Generous paid leave, including PTO, sick leave, and parental leave.
• Additional perks such as Life Insurance and Pet Insurance.