Demand Generation Manager (B2B Tech)

TL;DR

Demand Generation Manager (B2B Tech): Developing and executing inbound lead growth strategies for high-performance shared storage solutions with an accent on content marketing, conversion rate optimization, and international market expansion. Focus on driving measurable pipeline growth and optimizing the customer journey from awareness to MQL.

Location: Remote, Hybrid (Austin, TX or Woodstock, IL)

Salary: $100,000–$120,000 + bonus

Company

Computing solutions innovator providing high-performance storage, memory, and connectivity products since 1988.

What you will do

• Own and optimize inbound lead growth to meet annual qualified lead targets.
• Produce a consistent stream of content, including case studies, blog posts, and product demo videos.
• Expand market reach through industry articles, localized events, and targeted advertising.
• Optimize website conversion rates and refine the customer journey to increase MQLs.
• Collaborate with Sales, Marketing, and Web Development to align messaging and accelerate the sales cycle.
• Use data analytics to iterate on campaign performance and audience targeting.

Requirements

• 5+ years of experience in demand generation, content, or growth marketing (B2B tech/media tools preferred).
• International mindset and experience required for executing campaigns across multiple regions and cultures.
• Proven track record of building content programs that generate a measurable pipeline.
• Strong proficiency in SEO, paid media, and marketing analytics.
• Experience with CRM and marketing automation platforms.

Nice to have

• Familiarity with post-production, video editing, or media production workflows.

Culture & Benefits

• Comprehensive health, vision, dental, and wellness benefits.
• Financial security through 401K, life, disability, and accident insurance.
• Generous paid time off, including vacation, sick days, and birthday time off.
• Professional growth opportunities with tuition and loan assistance.
• Commitment to diversity, equity, and inclusion in a flexible hybrid work environment.

Hiring process

• Includes a skills and fit assessment as part of the evaluation.