ABM Wholesale Manager (Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
ABM Wholesale Manager (Marketing): Developing and executing integrated account-based marketing strategies to drive growth and engagement across key accounts and brand initiatives with an accent on demand generation, thought leadership, and go-to-market activity. Focus on building value propositions, optimizing multi-channel campaigns, and aligning marketing activity with commercial business objectives.
Location: Must be based in London, Birmingham, Manchester, or Bristol (UK)
Company
is a global leader in secure connectivity and collaboration platforms, serving 1.2 million business customers internationally.
What you will do
- Develop and deliver integrated marketing plans for accounts and markets aligned with commercial objectives.
- Collaborate with sales, product, and insights teams to identify challenges and create growth-driving value propositions.
- Lead the planning, execution, and optimization of multi-channel marketing campaigns using data-driven insights.
- Design thought leadership content, case studies, and use cases to showcase ABM offerings.
- Provide sales enablement support by developing resources that help convert leads into revenue.
- Monitor and report on marketing performance, ROI, and pipeline impact for continuous improvement.
Requirements
- Experience in account-based marketing (ABM), wholesale, or B2B environments.
- Proven track record of delivering integrated marketing campaigns across accounts or segments.
- Strong stakeholder management skills with the ability to influence across diverse teams.
- Commercial mindset with the ability to align marketing activities to business outcomes.
- Analytical approach to using data and insights for performance driving.
- Ability to manage multiple priorities in a fast-paced, evolving environment.
Nice to have
- Exposure to large, matrix organisations with complex stakeholder landscapes.
- Experience contributing to wider marketing strategy or transformation initiatives.
Culture & Benefits
- 10% on-target annual bonus.
- 24/7 access to an online GP for employees and immediate family.
- Market-leading paid carers leave and generous family leave policies.
- Competitive pension scheme and holiday purchase options.
- Discounted BT and EE products.
- Personalisable benefits including healthcare, dental, and gym memberships.
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