Manager, Marketing Technology & Enablement

Location: Austin, Texas, United States

Salary: $116,500–$163,000 annual total cash range in Austin, with potential pay up to $186,500 based on sustained performance.

Company

hirify.global is a global travel company connecting travelers, partners, and advertisers through consumer brands, a B2B network, and travel advertising technology.

What you will do

• Own global naming standards, program structures, folder hierarchies, reusable assets, QA checklists, testing protocols, and launch-readiness processes for marketing channels.
• Lead Marketing Operations training and enablement through migration training, how-to guides, onboarding materials, troubleshooting resources, and self-service documentation.
• Manage the operating model for external agency support, including production handoffs, process design, and effectiveness improvements.
• Evaluate new marketing channels, develop business cases and proofs of concept, and define scalable data flows, integrations, and technical architectures.
• Lead phased channel rollouts by setting success criteria, adoption metrics, and implementation-readiness plans.
• Contribute to the martech roadmap, vendor evaluations, governance frameworks, access controls, approval workflows, compliance processes, and deliverability monitoring.

Requirements

• 5+ years of experience in marketing operations or marketing technology, with a focus on enablement, training, or process design.
• Hands-on experience with an enterprise marketing automation platform such as SFMC, Marketo, Braze, Adobe Campaign, or Iterable.
• Experience creating training documentation, standards, template libraries, QA checklists, intake processes, or approval workflows and driving adoption.
• Program management and project leadership experience taking marketing capabilities from evaluation through rollout.
• Ability to interpret complex data sets, JSON structures, data payloads, and technical documentation for troubleshooting and validation.
• Strong organization, strategic planning, roadmapping, and cross-functional coordination skills.

Nice to have

• Direct SFMC experience with Email Studio and Journey Builder, or Marketo experience.
• Hands-on experimentation with AI tools for operational efficiency, documentation, or QA.
• Experience with vendor evaluations, RFPs, scorecards, proofs of concept, external agencies, AMPscript, or SSJS.

Culture & Benefits

• Employee position with medical, dental, and vision coverage.
• Paid time off and an Employee Assistance Program.
• Wellness and travel reimbursement, travel discounts, and IATAN membership.
• Inclusive and accessible recruiting experience with accommodation support.