Account Executive (AdTech)

TL;DR

Account Executive (AdTech): Driving growth through strategic account management and new business development for a commerce media operating system with an accent on retail media, programmatic advertising, and closed-loop measurement. Focus on building a qualified pipeline, managing complex enterprise sales cycles, and establishing Carter as a category leader in the commerce media ecosystem.

Location: Hybrid (Toronto, Ontario) with flexibility for remote work.

Company

Carter is a unified operating system for commerce media, designed to help retailers and brands launch, optimize, and measure cross-channel advertising campaigns from a single platform.

What you will do

• Manage and expand a portfolio of strategic accounts across retail media, brand, and agency partnerships.
• Serve as a consultative partner to clients, providing expertise on commerce media strategy and AI-driven optimization.
• Lead the full enterprise sales cycle, including outbound prospecting, technical scoping, and commercial negotiation.
• Build and maintain a robust pipeline through industry events, referrals, and targeted outreach.
• Collaborate with product and engineering teams to translate client needs into platform roadmap features.
• Represent the company as a category expert in industry meetings and events.

Requirements

• 4+ years of experience in a client-facing commercial role such as sales, account management, or business development.
• Deep domain knowledge in retail media, commerce media, adtech, or programmatic advertising.
• Proven track record of managing complex, multi-stakeholder sales cycles and exceeding revenue targets.
• Strong executive presence with the ability to communicate complex technical concepts to senior leadership.
• Experience working in a fast-paced startup environment with high autonomy.

Nice to have

• Existing relationships with Heads of Retail Media, VPs of Monetization, or agency commerce leads.
• Experience navigating enterprise deals with ARR of $500K+.
• Familiarity with onsite, offsite, and in-store activation, as well as closed-loop attribution.

Culture & Benefits

• Opportunity to join a founding commercial team at an early-stage, category-defining company.
• High-autonomy work environment with a focus on ownership and impact.
• Commitment to a diverse, inclusive, and safe workplace culture.
• Hybrid work model offering flexibility between office collaboration and remote work.