Sr. Manager, Marketing Operations (Cybersecurity)

TL;DR

Sr. Manager, Marketing Operations (Cybersecurity): Managing the systems, data, and processes that turn marketing investment into measurable pipeline with an accent on marketing automation, CRM architecture, and ABM. Focus on architecting lead lifecycles, pressure-testing attribution, and optimizing campaign execution speed.

Location: Remote (United States)

Salary: $110,000–$135,000 + 10% Bonus

Company

ThreatDown, a corporate business unit of hirify.global, provides cybersecurity solutions to protect growing businesses from ransomware, phishing, and AI-powered attacks.

What you will do

• Administer and optimize the martech stack, including marketing automation platforms, CRM, ABM/intent tools, and analytics tooling.
• Architect and refine lead lifecycles, scoring, routing, and SLAs across Direct, Partner, and MSSP motions.
• Build, QA, and deploy email programs, landing pages, and workflows while ensuring GDPR/CCPA/CAN-SPAM compliance.
• Lead database normalization, deduplication, ICP segmentation, and ABM list orchestration.
• Develop CRM and BI dashboards for MQL→SQL→Opportunity→Won funnel reporting and multi-touch attribution.
• Forecast and reconcile marketing spend against pipeline outcomes in partnership with Finance.

Requirements

• 4-7 years of experience in B2B Marketing Operations, preferably in SaaS or cybersecurity.
• Must be based in the United States.
• Deep hands-on expertise with enterprise-grade marketing automation platforms and leading CRMs.
• Working knowledge of account-based marketing (ABM) and intent data platforms.
• Strong grasp of B2B funnel mechanics, including lead scoring and attribution models.
• Bachelor's degree or equivalent practical experience.

Nice to have

• Experience supporting partner-led or channel/MSP go-to-market motions.
• Proficiency in SQL or modern BI tools.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance coverage.
• 401k and employer matching for US employees.
• Comprehensive time off policy.
• Employee referral bonus and wellness programs.