Product Marketer (Cybersecurity)

TL;DR

Product Marketer (Cybersecurity): Shaping how enterprise customers understand and adopt deepfake detection solutions with an accent on go-to-market strategy and messaging. Focus on translating complex AI and cybersecurity technologies into compelling stories that drive pipeline and customer adoption.

Location: Based in the United States (Hybrid in New York City)

Salary: $140,000 – $180,000 + Equity

Company

hirify.global is an award-winning cybersecurity company helping enterprises and governments detect deepfakes and AI-generated media.

What you will do

• Define and execute go-to-market strategies for new products, features, and integrations.
• Develop product positioning and messaging for security leaders, fraud teams, and government stakeholders.
• Create sales enablement materials, including pitch decks, datasheets, and FAQs.
• Conduct market research and competitive analysis to identify industry trends and customer needs.
• Lead the creation of compelling case studies, use cases, and customer stories.
• Partner with demand generation and content teams to build campaigns that drive product adoption.

Requirements

• Based in the United States.
• 5+ years of experience in product marketing for enterprise B2B SaaS.
• Experience in cybersecurity or API-based solutions.
• Ability to create clear, compelling messaging for technical audiences, including IT decision-makers and developers.
• Prior experience in early-stage or fast-growth environments.

Culture & Benefits

• 100% premium coverage for healthcare, dental, and vision plans for employees.
• FSA/HSA, 401k programs, and equity compensation.
• 20 days of PTO per year and 12 weeks of parental leave.
• Learning and Development budget and monthly wellness benefits.
• NYC HQ perks: daily in-office lunch, commuter benefits, and remote Fridays.