Senior Demand Generation Manager (SaaS)

TL;DR

Senior Demand Generation Manager (SaaS): Building and scaling integrated marketing programs to drive qualified pipeline with an accent on paid acquisition, ABM, and signal-based marketing. Focus on executing high-impact campaigns, optimizing conversion funnels, and partnering with Sales and RevOps to align buyer intelligence with revenue outcomes.

Location: Must be based in the US

Compensation: $150,000–$170,000 (plus equity)

Company

hirify.global is an AI-powered GTM platform that unifies buyer intelligence to help teams identify, target, and engage high-value accounts.

What you will do

• Build and execute integrated demand generation campaigns across paid media, ABM, webinars, and lifecycle marketing.
• Own paid acquisition strategy across channels like LinkedIn and Google to drive pipeline contribution.
• Develop and run ABM programs targeting priority accounts in collaboration with Sales and RevOps.
• Leverage buyer signals such as product usage and intent data to trigger timely engagement.
• Track and report on campaign performance to continuously optimize funnel conversion.
• Partner with Sales and SDR teams to ensure strong program-to-pipeline alignment.

Requirements

• 6+ years of B2B marketing experience with a focus on demand generation.
• Proven track record of executing campaigns that drive measurable pipeline.
• Hands-on experience with paid acquisition channels and ABM in a SaaS environment.
• Familiarity with modern GTM tools including CRM, marketing automation, and intent data platforms.
• Strong analytical mindset with the ability to use data to inform strategic decisions.
• Must be authorized to work in the US and comfortable in a fast-moving startup environment.

Nice to have

• Experience marketing to RevOps, Sales Operations, or GTM leadership personas.
• Familiarity with modern GTM data platforms and signal-based workflows.

Culture & Benefits

• Competitive base salary with meaningful equity ownership.
• Comprehensive health insurance (medical, dental, vision) with 100% employee premium coverage.
• Unlimited Paid Time Off and paid company holidays.
• Remote-friendly culture with home office support and monthly remote stipend.
• 401(k) self-contribution plan and paid family leave.